tie-in

Word family adjectivetiedtielessnountiertiebacktiebreakertie-dyetie-intiepintietacverbtie

ˈtie-in noun [countableC]

BBTa product such as a record, book, or toy that is related to a new film, TV show etc 周边产品，衍生产品〔指与一部新电影、电视剧等有关的唱片、图书或玩具之类的产品〕

Examples from the Corpus

tie-in• I thought that could be a tie-in with the traditions of Halloween.• It is not a tie-in but a new story full of action, wit and unsavoury characters.• The selling of book tie-ins in video outlets can not be far behind.• I have mentioned only a few established C format titles, no reprints of television or film tie-ins, and no annuals.• The inevitable tie-ins are going to be gross.• The possibilities for other Oprah tie-ins that could be sold alongside cups of java are limitless.• A quick mention of a television tie-in.• There are some unsavoury tie-ins at work here.

From Longman Business Dictionary

tie-inˈtie-in noun [countableC]MARKETING

1a product such as a record, book, or toy that is connected with a new film, TV show etc

Many of the books in the bestseller lists are TV tie-ins.

2a way of PROMOTING (=attracting people’s attention to) a new film, TV show etc by connecting it with something such as a free gift or well-known product

The movie has no marketing tie-ins with fast-food restaurants.

单词	tie-in
释义	tie-in Word family adjectivetiedtielessnountiertiebacktiebreakertie-dyetie-intiepintietacverbtie ˈtie-in noun [countableC] BBTa product such as a record, book, or toy that is related to a new film, TV show etc 周边产品，衍生产品〔指与一部新电影、电视剧等有关的唱片、图书或玩具之类的产品〕 Examples from the Corpus tie-in• I thought that could be a tie-in with the traditions of Halloween.• It is not a tie-in but a new story full of action, wit and unsavoury characters.• The selling of book tie-ins in video outlets can not be far behind.• I have mentioned only a few established C format titles, no reprints of television or film tie-ins, and no annuals.• The inevitable tie-ins are going to be gross.• The possibilities for other Oprah tie-ins that could be sold alongside cups of java are limitless.• A quick mention of a television tie-in.• There are some unsavoury tie-ins at work here. From Longman Business Dictionary tie-inˈtie-in noun [countableC]MARKETING 1a product such as a record, book, or toy that is connected with a new film, TV show etc Many of the books in the bestseller lists are TV tie-ins. 2a way of PROMOTING (=attracting people’s attention to) a new film, TV show etc by connecting it with something such as a free gift or well-known product The movie has no marketing tie-ins with fast-food restaurants.
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